Manoël Bonn (Harley-Davidson): We prefer to stay ahead of fashion
With 8,197 registrations in 2017, Harley-Davidson posted a very slight decrease of -0.6% on the French motorcycle market (excluding trikes). For Site, the Harley-Davidson France marketing manager draws up his 2017 report and looks back on the main topics of the year: 80 km / h, electric motorization, autonomous vehicles, new trends in the sector… Interview with Manoël Bonn.
This information is reserved for holders of the MNC Premium Card..
You don’t have an MNC account yet ?
You do not have the MNC Premium Card? Order it:
Interview by Matthieu BRETILLE
Related articles
-
Manoël Bonn (Harley-Davidson): The LiveWire, Harley-Davidson’s first electric motorcycle, will be available from September 2019 For Site subscribers,…
-
The Harley-Davidson network’s strategy in the face of the coronavirus How is the Harley-Davidson motorcycle dealer network reacting to the Covid-19…
-
Frederic Stik (BMW): Difficult to know if we will one day be able to do without thermal vehicles With 16,020 registrations in 2017, BMW posted an…
-
Fabrice Recoque (Honda): We are seeing a strong acceleration in the trail category With 25,799 registrations in 2017, Honda posted an increase of + 12.8%…
-
Lionel Favre (Peugeot Scooters): Two-wheelers are the natural answer to traffic problems With 2,046 registrations in 2017, Peugeot Scooters posted a…
-
Guillaume Vuillardot (Suzuki): Today it’s 80 km / h, tomorrow it will be something else With 6,963 registrations in 2017, Suzuki posted a decrease of…
-
Edouard Lotthe (Ducati): The challenge of the future is linked in particular to electrification With 4,456 registrations in 2017, Ducati posted an…
-
Harley-Davidson continues its evangelization to attract new customers Harley-Davidson recorded a 1.6% drop in sales in the first half of 2019 with 5,237…
-
Guillaume Vuillardot (Suzuki): In the long term, electricity will be supplanted by genuine clean technologies For Site subscribers, the Motorcycle Sales…
-
Lionel Favre (Peugeot Motocycles): Still a little patience for the electric Metropolis … For Site subscribers, the Peugeot Motocycles France director…