Tires – French tires more competitive than ever! – Michelin innovates on every level!

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French tires more competitive than ever !

Tires - French tires more competitive than ever! - Michelin innovates on every level!

It was on the sublime Portimao track in Portugal that Michelin presented its latest motorcycle tire to the international press: the Michelin Power One. Or rather its latest tires because behind the same name actually hide 27 models ! Test.

Michelin innovates at every level !

Let’s sum up: a 17 "Power One sculpted for leisure, a 17" Power One sculpted for competition – index A, B or C for the rear and A, B or V for the front – a 16 "Power One 5 slick and a Power One 16 "5 rain…

"Choosing a Power One is difficult"World of high performance motorcycle tires" marketing manager Ross Shields told Site. "Heads up like that, there are maybe two or three of us at Michelin who can do it !"

This is why these two or three people locked themselves for a week in their office to create a database to facilitate the task of the pilots. Michelin is therefore also innovating in the services offered to customers – yes, it’s free – because "progress is not only at the level of the gums", observe French engineers.

Thus, on, the Bibendum chooses for the pilot the tire corresponding to his needs. All you have to do is select six criteria: the make of the motorcycle, its model, its use and, if necessary, the type of tire desired (slick or sculpted), the type of circuit and the track conditions..

"This Michelin "Tire Guide" allows in 10 seconds to find the perfect match among 27 tires and 16 different compounds, the perfect solution for each race, among no less than 867 possibilities !"Says the French manufacturer.

However, the database will not be immutable. "This family of bikers is very present on the web: pilots like to exchange opinions and give each other advice through blogs and forums.", notes Ross Shields.

"We will be attentive to this and if Internet users point out to us that in Ledenon it is better to put an A at the front and a B at the rear on such and such a type of motorcycle and under such conditions, then we will study the case and modify if necessary are our recommendations on the mini site", predicts the marketing manager.

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