Business – Alain Roger leaves the Piaggio group – Occasions PIAGGIO

Alain Roger leaves the Piaggio group

Business - Alain Roger leaves the Piaggio group - Occasions PIAGGIO

Things are moving at Piaggio France at the start of 2011: after the departure of marketing director Jean-Philippe Dauviau (read MNC of January 17, 2011), it’s the turn of Alain Roger, press officer for the Aprilia and Moto Guzzi brands, from cease activities for the Pontedera group.

Things are moving at Piaggio France at the start of 2011: after the departure of marketing director Jean-Philippe Dauviau (read), it is the turn of Alain Roger, press officer for the Aprilia and Moto Guzzi brands, to cease his activities for the Pontedera group.

Passionate about two-wheelers in general and motorcycle racing in particular (we owe him the Aprilia Cup in particular), Alain Roger started at Honda in 1967, before moving to BMW in 1973 and then joining the ranks of Aprilia in 1993 (read in particular our).

At 65, after 44 seasons spent with his head in the handlebars, this epicurean with false airs of Professor Choron and communicative good humor – and whose eloquence and elegance are benchmarks in the press world! – however admits to not wanting to permanently hang up the gloves…

The man thus works on new projects, but always in the field of two-wheelers…

Piaggio, who "thanks Alain Roger for his collaboration", will now call on Stephane Gautier, former head of news journalist at Moto Revue, as "independent press officer" for the Aprilia and Moto Guzzi brands.

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