Metzeler presents its 2011 calendar at the Ace Cafe
For the presentation of the Metzeler 2011 calendar on Friday evening in London on the theme of classic motorcycles, the tire manufacturer of the Pirelli group had naturally chosen … the Ace Cafe, a mythical place for motorcycles as only the English know how to do, between beer and fish and chips !
For the presentation of the Metzeler 2011 calendar on Friday evening in London on the theme of classic motorcycles, the tire manufacturer of the Pirelli group had naturally chosen … the Ace Cafe, a mythical place for motorcycles as only the English know how to do, between beer and fish and chips !
Launched in 1994, the Metzeler calendar has nothing to do with its sulphurous cousin Pirelli and his daughters artistically stripped by the biggest names (this year, Karl Lagerfeld has stuck to it). Much more sober, it gives pride of place to classicism in motorsports, with a selection of archival photos printed on matte treated paper..
Metzeler is also preparing for the arrival in France of its community motorcycle site "" (from January 2011) which already allows Italian, Spanish and German bikers to exchange tips on good addresses, walking routes, etc..
Ace Cafe London
The Ace Cafe was first built in 1938. Completely destroyed during the war and rebuilt in 1949, the Ace Cafe became in the 50s and 60s the place to meet – and to fight! – Rockers and English Mods, who after being copiously put on the face to the sound of the jukebox, did not spit on a little trip to the beaches of Brighton…
Guy Martin, Tourist Trophy driver | Mark Wilsmore, managing director of Ace Cafe |
Closed in 1969, the Ace Cafe became in turn gas station, garage, tire store, bookmaker’s office … From 1994, large gatherings brought together many English and European bikers every year in September, until that Mark Wilsmore (photo alongside Guy Martin) decides to reopen it in September 2001 (see also).
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