Yamaha Motor France partner of the CER network

Yamaha Motor France has just signed an agreement with the CER network (Center for Road Education) to provide personalized motorcycle school kits and ensure permanent availability of all spare parts.

Yamaha Motor France has just signed an agreement with the CER network (Center for Road Education) to provide personalized motorcycle school kits and ensure permanent availability of all spare parts.

CER in brief

Founded in 1983, the CER aims to unify the skills of driving education professionals to improve the conditions for practicing their profession.. Today, the association brings together 500 establishments whose membership has been subject to a sponsorship procedure. They undertake to comply with a very precise qualitative charter and to participate in awareness-raising actions. The CER thus intervenes in the educational field and in the professional environment (internships of return to employment or recovery of driving license points).

Among the 60 two-wheelers in the Yamaha range, four models have been selected by the association specializing in learning and driving training (see box opposite): 

• Slider CER, scooter training 50 (passage of the BSR)
• YBR 125 CER, light motorcycle training (A1 license)
• XJ6 CER, motorcycle training (license A)
• BW’S 125 CER, training in the practice of the scooter 125

Yamaha Motor France will involve CER agencies in its various communication and marketing actions "in order to better inform the public about safety, reliability and ease of access to two-wheeler training". 

"To discover or rediscover the motorbike or the scooter, to learn and finally to have fun are, let us remember, the heart of the profession of trainer and dealer", explains Yamaha about this partnership..

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