Table of contents
- Overview motorcycle market 2018 Manufacturer ranking, top seller, market development
- Total market
- Motorcycles and light motorcycles
- Scooters and light scooters
- Market shares
- Segments
- Federal states
Photos: Manufacturer
30th pictures
manufacturer
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Third place among the BMW top sellers: BMW R 1200 R with 1,218 new registrations in 2018. That is 5.3 percent of all newly registered BMWs in Germany in 2018.
manufacturer
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In second place among the BMW top sellers: BMW S 1000 XR with 1,396 new registrations in 2018. That is 6.1 percent of all newly registered BMWs in Germany in 2018.
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First place among the BMW top sellers: BMW R 1200 GS with 7,304 new registrations in 2018. That is 31.7 percent of all newly registered BMWs in Germany in 2018.
manufacturer
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Third place among the Ducati top sellers: Ducati Multistrada 1260 with 615 new registrations in 2018. That is 11.5 percent of all newly registered Ducatis in Germany in 2018.
manufacturer
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In second place of the Ducati top sellers: Ducati Panigale V4 with 669 new registrations in 2018. That is 12.6 percent of all newly registered Ducatis in Germany in 2018.
manufacturer
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In first place among the Ducati top sellers: Ducati Scrambler with 1,120 new registrations in 2018. That is 21 percent of all newly registered Ducatis in Germany in 2018.
manufacturer
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Third place among the Harley top sellers: Harley-Davidson Fourtyeight with 726 new registrations in 2018. That is 6.6 percent of all newly registered Harleys in Germany in 2018.
manufacturer
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In second place of the Harley top sellers: Harley-Davidson Fat Bob with 800 new registrations in 2018. That is 7.3 percent of all newly registered Harleys in Germany in 2018.
manufacturer
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First place among the Harley top sellers: Harley-Davidson Softail Street Bob with 870 new registrations in 2018. That is 8 percent of all newly registered Harleys in Germany in 2018.
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Third place among the Honda top sellers: Honda CB 500 F with 1,238 new registrations in 2018. That is 9.8 percent of all newly registered Hondas in Germany in 2018.
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In second place of the Honda top sellers: Honda Rebel with 1,565 new registrations in 2018. That is 12.4 percent of all newly registered Hondas in Germany in 2018.
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Number 1 of the Honda top sellers: Honda Africa Twin with 2,387 new registrations in 2018. That is 19 percent of all newly registered Hondas in Germany in 2018.
manufacturer
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Third place among Husqvarna’s top sellers: Husqvarna TE 300 with 262 new registrations in 2018. That is 9.4 percent of all newly registered Husqvarna’s in Germany in 2018.
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In second place of the Husqvarna top sellers: Husqvarna 701 Enduro with 372 new registrations in 2018. That is 13.3 percent of all newly registered Husqvarnas in Germany in 2018.
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Number 1 of the Husqvarna top sellers: Husqvarna 701 Supermoto with 1,074 new registrations in 2018. That is 38.3 percent of all newly registered Husqvarna’s in Germany in 2018.
manufacturer
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Third place among the Kawasaki top sellers: Kawasaki Z 900 RS with 1,483 new registrations in 2018. That is 11.5 percent of all newly registered Kawasakis in Germany in 2018.
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In second place among the Kawasaki top sellers: Kawasaki Z 650 with 2,853 new registrations in 2018. That is 22.1 percent of all newly registered Kawasakis in Germany in 2018.
manufacturer
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In first place among the Kawasaki top sellers: Kawasaki Z 900 with 3,091 new registrations in 2018. That is 23.9 percent of all newly registered Kawasakis in Germany in 2018.
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Third place among the KTM top sellers: KTM 1290 Super Duke R with 1,573 new registrations in 2018. That is 13.1 percent of all newly registered KTMs in Germany in 2018.
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In second place among the KTM top sellers: KTM 390 Duke with 1,600 new registrations in 2018. That is 13.3 percent of all newly registered KTMs in Germany in 2018.
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In first place among the KTM top sellers: KTM 790 Duke with 2,026 new registrations in 2018. That is 16.9 percent of all newly registered KTMs in Germany in 2018.
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Third place among the Suzuki top sellers: Suzuki V-Strom 650 with 824 new registrations in 2018. That is 15.2 percent of all newly registered Suzuki cars in Germany in 2018.
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In second place among the Suzuki top sellers: Suzuki GSX-S 750 with 1,031 new registrations in 2018. That is 19.1 percent of all newly registered Suzuki cars in Germany in 2018.
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First place among the Suzuki top sellers: Suzuki SV 650 with 1,506 new registrations in 2018. That is 27.8 percent of all newly registered Suzuki cars in Germany in 2018.
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In third place of the Triumph top sellers: Triumph Bonneville Bobber Black with 468 new registrations in 2018. That is 9.8 percent of all newly registered Triumphs in Germany in 2018.
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In second place of the Triumph top sellers: Triumph Bonneville T120 with 472 new registrations in 2018. That is 9.9 percent of all newly registered Triumphs in Germany in 2018.
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First place among the Triumph top sellers: Triumph Street Triple R with 706 new registrations in 2018. That is 14.8 percent of all newly registered Triumphs in Germany in 2018.
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Third place among the Yamaha top sellers: Yamaha Tracer 900 with 1,441 new registrations in 2018. That is 13.1 percent of all newly registered Yamahas in Germany in 2018.
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In second place of the Yamaha top sellers: Yamaha MT-09 with 1,812 new registrations in 2018. That is 16.4 percent of all newly registered Yamahas in Germany in 2018.
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In first place of the Yamaha top sellers: Yamaha MT-07 with 3,199 new registrations in 2018. That is 29 percent of all newly registered Yamahas in Germany in 2018.
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traffic & business
Motorcycle market 2018
Overview motorcycle market 2018
Manufacturer ranking, top seller, market development
How has the manufacturer ranking changed, who has how many market shares, which are the three best-selling models of the ten largest motorcycle manufacturers? All the answers are here.
Dina Dervisevic
01/24/2019
We looked at the bestsellers of the ten most successful motorcycle manufacturers in Germany and summarized them for you in the picture gallery. At BMW, the R 1200 R took third place in the R nineT (2017) in 2018, at Kawasaki the Vulcan S made room for the Z 900 RS, at Honda the 500 Rebel, and at KTM the 790 and 390 Duke are new to the top 3 and Yamaha is unchanged with MT-07, MT-09 and Tracer 900.
The top 3 ranking of Harley-Davidson has two newcomers with Street Bob and Fat Bob, Ducati one with the Panigale V4, at Suzuki it remains unchanged with SV 650, GSX-S 750 and V-Strom 650, the three best-selling Triumphs -Motorbikes swap places with each other and at Husqvarna the TE 300 is in third place instead of the FE 350 (2017).
Total market
The overall market, which grew by around ten percent in 2018 compared to the previous year, is made up of the following motorcycle groups:
| Motorcycle group | New registrations 2018 (absolute) |
New registrations 2017 (absolute) |
Changes compared to the previous year (in%) |
Motorcycles/
Light motorcycles
Light scooter
Motor vehicles *
Motor vehicles
Motor vehicles **
Motorcycles and light motorcycles
If we look at the two parts of the market that affect motorcycles and light motorcycles, we see 7.4 percent growth in motorcycles and an incredible 20.7 percent in light motorcycles. Expressed in absolute figures: 7,453 more motorcycles were newly registered in 2018 than in 2017, and there were 3,033 more new registrations of light motorcycles.
traffic & business
New motorcycle registrations 2018
The most popular bikes of the past year
read more
Scooters and light scooters
The largest percentage growth in the two-wheeler market was recorded by the large scooters with more than 125 cm³ displacement and 15 hp: 26.2 percent. In absolute terms, this means: 13,838 large scooters were newly registered in 2018, compared to 10,962 in 2017.
In the case of light scooters, there is still an impressive 21.1 percent increase. In 2018, 13,502 units were newly registered, compared to 11,149 in the previous year.
The ranking of the most successful manufacturers of large scooters in Germany is as follows:
| rank | manufacturer | New registrations (absolutely) |
Market share (in %) |
| 1 | Piaggio | 7,804 | 56.4 |
| 2 | Honda | 1,802 | 13.0 |
| 3 | Yamaha | 1,040 | 7.5 |
| 4th | Kymco | 1,024 | 7.4 |
| 5 | Peugeot | 534 | 3.9 |
| 6th | BMW | 481 | 3.5 |
| 7th | Suzuki | 464 | 3.4 |
| 8th | Quadro Tecnology | 320 | 2.3 |
| 9 | Sym | 149 | 1.1 |
| 10 | Kawasaki | 129 | 0.9 |
The ranking for light scooters looks like this:
| rank | manufacturer | New registrations (absolutely) |
Market share (in %) |
| 1 | Piaggio | 4,229 | 31.3 |
| 2 | Honda | 1,980 | 14.7 |
| 3 | Peugeot | 1,360 | 10.1 |
| 4th | KSR Moto | 1,283 | 9.5 |
| 5 | Kymco | 1,071 | 7.9 |
| 6th | Yamaha | 985 | 7.3 |
| 7th | Daelim | 561 | 4.2 |
| 8th | Suzuki | 529 | 3.9 |
| 9 | Taizhou | 528 | 3.9 |
| 10 | Sym | 478 | 3.5 |
Market shares
When it comes to motorcycles with a displacement of over 125 cc, BMW is ahead of the game, with Bayern losing 3.3 percent of the market share compared to 2017. Honda, which was in second place in 2017, also lost and slipped to third place behind Kawasaki, closely followed by KTM, the new number 4 in the ranking. Behind KTM, Yamaha ranks 5th (2017 still 3rd), Harley holds 6th place, while Suzuki climbs two places to 7th Ducati gives up one place and is 8th in 2018 Husqvarna on P10 complete the top 10.
The statistics for the market shares in 2018 are as follows:
| rank | manufacturer | New registrations (absolutely) |
Market share (in %) |
| 1 | BMW | 23,071 | 21.4 |
| 2 | Kawasaki | 12,918 | 12.0 |
| 3 | Honda | 12,596 | 11.7 |
| 4th | KTM | 11,995 | 11.1 |
| 5 | Yamaha | 11,024 | 10.2 |
| 6th | Harley-Davidson | 10,938 | 10.2 |
| 7th | Suzuki | 5,408 | 5.0 |
| 8th | Ducati | 5,325 | 4.9 |
| 9 | triumph | 4,769 | 4.4 |
| 10 | Husqvarna | 2,801 | 2.6 |
| 11 | Aprilia | 1,371 | 1.3 |
| 12th | Indian | 1,080 | 1.0 |
| 13th | beta | 1,034 | 1.0 |
| 14th | Royal Enfield | 911 | 0.8 |
| 15th | Moto Guzzi | 763 | 0.7 |
| 16 | Benelli | 404 | 0.4 |
| 17th | SWM | 219 | 0.2 |
| 18th | MV Agusta | 210 | 0.2 |
| 19th | zero | 164 | 0.2 |
| 20th | Gas gas | 131 | 0.1 |
Segments
In 2018, the naked bikes / all-rounders were the most popular motorcycles in Germany, followed by the enduros / supermotos in second place and the choppers / cruisers in third place – bring up the rear.
| segment | New registrations 2018 (absolutely) |
| All-rounder / naked bikes | 51,221 |
| Enduro / Supermoto | 28,065 |
| Chopper / cruiser | 10,911 |
| Tourer / sports tourer | 9,182 |
| Athletes / super athletes | 6,585 |
Federal states
No, the most populous federal state does not have the most new motorcycle registrations, but the state that is closest to the Alps: Bavaria, with 26,400 new registrations, is well ahead of North Rhine-Westphalia (19,674 new registrations) and Baden-Wurttemberg (17,401 new registrations). This is shown in the overview as follows:
| rank | Federal State | New registrations 2018 (absolute) |
| 1 | Bavaria | 26,400 |
| 2 | North Rhine-Westphalia | 19,674 |
| 3 | Baden-Wuerttemberg | 17.401 |
| 4th | Lower Saxony | 9,856 |
| 5 | Hesse | 8,698 |
| 6th | Saxony | 4,360 |
| 7th | Rhineland-Palatinate | 4.140 |
| 8th | Brandenburg | 2,885 |
| 9 | Schleswig-Holstein | 2,605 |
| 10 | Berlin | 2,407 |
| 11 | Thuringia | 1.929 |
| 12th | Hamburg | 1,692 |
| 13th | Saarland | 1,686 |
| 14th | Saxony-Anhalt | 1,667 |
| 15th | Mecklenburg-Western Pomerania | 1,322 |
| 16 | Bremen | 848 |
Source: mps calculations / KBA
* All two-wheeled motor vehicles that the KBA does not distinguish between motorcycle and scooter or light motorbike and light scooter, but are two-wheeled.
** These can be quads / ATVs or other four-wheeled vehicles, such as four-wheeled electric vehicles etc..
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