Table of contents
manufacturer
22nd pictures
manufacturer
1/22
1st place in the exhausts category in the MOTORRAD readers’ choice Best Brands 2020: Akrapovic
manufacturer
2/22
In the category of biker jeans in the MOTORRAD readers’ choice Best Brands 2020 in 1st place: Held
manufacturer
3/22
In the brake systems category in the MOTORRAD readers’ choice Best Brands 2020 on 1st. Place: Brembo
manufacturer
4/22
1st place in the suspension tuning category in the MOTORRAD readers’ choice Best Brands 2020: Ohlins
manufacturer
5/22
1st place in the chain store category in the MOTORRAD readers’ choice Best Brands 2020: Louis
manufacturer
6/22
1st place in the category of luggage systems / suitcases in the MOTORRAD readers’ choice Best Brands 2020: Hepco & Becker
manufacturer
7/22
1st place in the gloves category in the MOTORRAD readers’ choice Best Brands 2020: Held
manufacturer
8/22
1st place in the helmet category in the MOTORRAD readers’ choice Best Brands 2020: Schuberth and Shoei
manufacturer
9/22
In the category chain sprays / cleaning / care products in the MOTORRAD readers’ choice Best Brands 2020 in 1st place: S100 / Dr. Wack
manufacturer
10/22
1st place in the communication systems category in the MOTORRAD readers’ choice Best Brands 2020: Sena
manufacturer
11/22
1st place in the leather clothing category in the MOTORRAD readers’ choice Best Brands 2020: Schwabenleder
manufacturer
12/22
1st place in the category navigation systems in the MOTORRAD readers’ choice Best Brands 2020: TomTom
manufacturer
13/22
1st place in the oils / lubricants category in the MOTORRAD readers’ choice Best Brands 2020: Liqui Moly
manufacturer
14/22
1st place in the online shop category in the MOTORRAD readers’ choice Best Brands 2020: louis.de
manufacturer
15/22
1st place in the protectors category in the MOTORRAD readers’ choice Best Brands 2020: Dainese
manufacturer
16/22
1st place in the tire category in the MOTORRAD readers’ choice Best Brands 2020: Metzeler
manufacturer
17/22
1st place in the backpack category in the MOTORRAD readers’ choice Best Brands 2020: SW Motech
manufacturer
18/22
1st place in the boots category in the MOTORRAD readers’ choice Best Brands 2020: Daytona
manufacturer
19/22
1st place in the textile clothing category in the MOTORRAD readers’ choice Best Brands 2020: Held
manufacturer
20/22
1st place in the insurance category in the MOTORRAD readers’ choice Best Brands 2020: HUK Coburg
manufacturer
21/22
1st place in the tools category in the MOTORRAD readers’ choice Best Brands 2020: Hazet
manufacturer
22/22
In the Accessories / Conversions category in the MOTORRAD readers’ choice Best Brands 2020 in 1st place: Wunderlich
Best Brands 2020 Part 2: the best brands from 7 categories
Readers’ choice Best Brands 2020 part 2
Best brands from 7 of a total of 22 categories
Chain sprays / cleaning / care products, communication systems, leather clothing, navigation systems, oils / lubricants as well as online shops and protectors – in Part 2 of the Best Brands 2020 we present you which brands have been chosen as winners in these 7 categories.
Anke Wieczorek,
Benjamin Palatine
04/09/2020
45,178 readers took part in the reader survey on the Best Brands 2020 – thank you for that! You could tick all brands whose products convince you. This survey resulted in a ranking – the most frequently named brand in the respective category was Best Brand 2020. Below you can see the results from the categories chain sprays / cleaning / care products, communication systems, leather clothing, navigation systems, oils / lubricants as well as online shops and protectors.
In part 1 you can see the winners and top 10 placements in the categories exhausts, biker jeans, brake systems, chassis tuning, chain stores, luggage systems / suitcases, gloves and helmets.
In part 3 we present you the winners and top 10 placements in the following categories: tires, backpacks, boots, textile clothing, insurance, tools and accessories / conversions.
Chain sprays / cleaning / care products
Best Brand 2020 winner in the chain sprays / cleaning / care products category: S100 / Dr. Wack
This branch almost caused an earthquake at the top. The products from S100 / Dr. Wack grew beyond themselves, WD 40 lost almost six percentage points and thus a lot of fans. They obviously went over to Liqui Moly. Almost a year ago, the Society for Technical Supervision (GTu) tested cleaning agents and the S100 Total Cleaner spray gel from Dr. Best perceived to be wack as the test winner. It really cleans up the dirt and dries without having to peel off the leather and without leaving water stains. For comfort, bikers obviously dig deeper into their pockets and, as a precaution, prefer to leave mom’s household remedies, which are much cheaper, behind.
Communication systems
Best Brand 2020 winner in the communication systems category: Sena
The MOTORRAD readers were able to vote for this Best Brand category for the second time. Not much has changed in the ranking compared to last year, apart from the position swap between Albrecht and Interphone. It is noticeable, however, that Sena now has almost twice as many fans as Cardo. The SF series is likely to have played a major role in this. It was designed for young drivers on a tight budget. The line ranges from the basic headset, which only allows connection with a cell phone or navigation system, to the Sena SF4. This enables communication in small groups. The Sena range has continued to expand over the past few years.
Leather clothing
MOTORCYCLE.
Best Brand 2020 winner in the leather clothing category: Swabian leather
The dozen is full. For twelve years now, the motorcycle group has loved to let Swabian leather on its skin. The unforgotten company founder Claus Hammer is sure to let off screams of joy when he sees his offspring keep the family’s life’s work going. While son Dennis is holding the strings in the background, daughter Julia is gaining experience with the in-house bespoke suits. She is at the start in the IDM Supersport 300, but not yet completely secure. But thanks to her own creations, she has been spared from serious injuries so far. The vote for Swabian leather was lower in 2020 than in the previous year, so that Dainese could soon be sawing on the chair, but ten years ago the result was even tighter. In third place is Alpinestars as if carved. A rising trend in terms of popularity can be observed at Held. If this continues, the podium will soon be there.
Navigation systems
Best Brand 2020 winner in the navigation systems category: TomTom
TomTom and Garmin are in their own league here. Motorcycle navigation devices have in no way become obsolete, despite the mobile phone apps that get you there. Who else is waterproof, can withstand hits on the mogul slope and shows the most beautiful path? Only real sat navs can do that. Only they know the ideal routes for motorcyclists with many curves and gentle hills. The new all-terrain motorcycle navigation system from Garmin contains topographic maps for off-road tours.
Oils / lubricants
Best Brand 2020 winner in the oils / lubricants category: Liqui Moly
Liqui Moly defended the lead after Castrol had to give up his place in the sun for the first time last year. Ten years ago Castrol seemed inviolable, Liqui Moly, on the other hand, was a very small light, but Shell was big in business. But Liqui Moly has manifested itself as an inexpensive, German company and is particularly popular as a refill product. Compared to the lubricant giants, the young medium-sized company from Ulm has worked on increasing awareness. That’s half the battle. And production takes place in Germany.
Online shop
Best Brand 2020 winner in the online shop category: louis.de
This is a new category. The online shop of louis.de has the highest priority with our readers. With Germany’s and Europe’s largest supplier of motorcycle clothing and accessories, it’s right in front of and behind the counter. The online shop is well sorted, has a foolproof structure and also provides useful tips for beginners, countries and tours. In the service part, even questions are answered that are often swept under the table. Such as hire purchase, complaints and returns. A couple of bright minds really worked together to create this online shop. This is how shopping is made easy. At polo.de the whole thing is a bit more colorful and gaudy. The individual areas are peppered with wonderful descriptions, the highlights of which are linked and immediately forward to the right article. This makes it clear what the biker must or should have. At fc-moto.de, too, the customer gets through quickly, where the extensive range is presented in a striking way.
Protectors
Best Brand 2020 winner in the protectors category: Dainese
Dainese protectors remain the biker’s favorite. There is great trust in the Italian hard shell, the innovations tumble like on an assembly line. The inner workings of the Pro-Speed back protector consists, for example, of an exclusive honeycomb inner structure made of aluminum and it can adapt to changes in temperature. After all, the strap-on protector also looks good and that is one of the most important reasons for buying it. Alpinestars and Held have also done an excellent job again, but it’s not easy to go against Dainese’s image. Despite everything, even small providers like Super Shield have a right to exist. There the effort is reduced, the brands are popular because of the lower prices.
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